The mission:activate method

Real strategy. Rooted in purpose. Built for results.

The mission:activate method | Nonprofit Growth Strategy Framework

We don’t believe in overcomplication, one-size-fits-all blueprints, or chasing the latest trend.

We believe in clarity, alignment, and strategy that works—because it’s built around what actually matters.

The mission:activate method is our signature framework for helping nonprofits grow intentionally and sustainably.

Whether you’re a small team or a seasoned organization, this method brings focus, energy, and structure to your next season of growth… without burning out your people or your budget.

We’re here to partner with you, guide you with objectivity, and walk with you toward sustainable impact.

our method

A

Alignment with Mission
We start by clarifying your purpose and ensuring everything you do supports it—because mission drift kills momentum.

C

Connection with Audience
Understand who you’re talking to and how to reach them in ways that move hearts and drive action.

T

Tactical Strategy
Together, we identify what’s working, what’s not, and where to focus for the greatest return on time and energy.

I

Impact-Driven Communication
Learn how to tell your story with clarity, confidence, and authenticity—no jargon, no fluff.

V

Visibility & Growth
We position your organization to stand out with messaging and outreach strategies that expand your reach and deepen your impact.

A

Adaptive Execution
Implement systems that support growth, simplify operations, and make change sustainable over time.

T

Trust & Accountability
We provide the honest guidance and strategic advising you need to stay on track and aligned with your values.

E

Elevation & Expansion
Finally, we help you build for the future—scaling strategically without losing sight of the heart behind it.

what our clients say

“There is no one I know who knows the profile of donors, language necessary to move donors, and execution of strategy like Todd and Kristen.”

I have had the pleasure of working with Todd and Kristen Chatman around 20 years, and have spent over 35 years working in Media personally myself.

I can unequivocally say that they are some of the most qualified, insightful, customer focused professionals that I have EVER worked with. Not only have I had the pleasure of working along side of them on projects, but when I have been in a position of needing their expertise and execution, I have hired them myself to do what I consider to be the finest work in our industry.

There is no one I know who knows the profile of donors, language necessary to move donors, and execution of strategy like Todd and Kristen. I can’t recommend them highly enough. In the last 2 years alone at Christian Solidarity International, they have brought things to the table that had never been thought of, and have improved our efforts exponentially in our donor campaigns. Don’t think too long about it … start benefiting from their expertise NOW!

“I had the pleasure of working with Todd Chatman during my time at Food For The Poor, where he partnered with our team to grow and strengthen our radio fundraising efforts.”

Todd brought fresh strategy, creative energy, and a deep understanding of both media and donor motivation.

Thanks in large part to his leadership, collaboration, and passionate advocacy for Food For The Poor’s mission, our radio channel reached new heights of success and became a vital stream of support for the organization.

Todd is not only a skilled media strategist, but also a true partner who cares deeply about the causes he serves.”

why it works

The mission:activate method isn’t a checklist. It’s a compass.

It’s designed to bring alignment to your mission, energy to your team, and confidence to your next steps, whether you’re refining your messaging, overhauling your fundraising, or mapping out long-term growth.

Every piece of this method is rooted in experience, guided by faith, and tailored to real-world nonprofit realities.

Because strategy isn’t helpful unless it actually works—for you, your team, and the people you serve.

The mission:activate method is customized for each client to:

Align your leadership, fundraising, and marketing around your mission

Build strategies rooted in clarity

Strengthen donor relationships through storytelling that activates the heart

Uncover gaps, identify opportunities, and streamline your systems

Gain momentum, without burning out your team, going against your values or losing your vision

We’re not here to impress you with jargon.

We’re here to partner with you, guide you with objectivity, and walk with you toward sustainable impact.

The mission:activate method is customized for each client to:

Align your leadership, fundraising, and marketing around your mission

Build strategies rooted in clarity

Strengthen donor relationships through storytelling that activates the heart

Uncover gaps, identify opportunities, and streamline your systems

Gain momentum, without burning out your team, going against your values or losing your vision

We’re not here to impress you with jargon.

We’re here to partner with you, guide you with objectivity, and walk with you toward sustainable impact.

let’s talk

You don’t need another to-do list. You need a trusted partner to help you focus, simplify, and move forward.

Let’s have a conversation about what this method could look like inside your organization.